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Maib launches ami – the bank’s first intelligent virtual assistant

Maib launches ami – the bank’s first intelligent virtual assistant

Maib continues its digital transformation journey by introducing ami, the first intelligent virtual assistant integrated into the maibank app.
Designed to offer customers a simple, intuitive, and human banking experience, ami is available 24/7 — ready to answer questions about maib’s products and services.

About ami
Ami is friendly, curious about customers’ needs, fast, intelligent, and always there to help. She speaks three languages – Romanian, English, and Russian – to stay close to every maib customer.

At this stage, ami provides answers to general questions about the bank’s products and services.
Over time, she will become more skilled and personalized in her communication – ready to offer information about accounts, cards, and other banking details.
Her mission is simple: to help users find the answers and services they need in a natural and secure way, directly within the maibank app.

Customers can chat with her anytime to get quick information about products, services, or useful features.

A beginning that grows with people
The launch of ami marks a new stage in the digital experience created by Maib.
She is still at the beginning – learning, improving, and evolving every day.
With users’ feedback, ami will become even more accurate, empathetic, and helpful, guiding customers toward simple and easy banking that fits their needs.

Through ami, maib strengthens its promise to remain the most human digital bank in Moldova – one that uses technology to bring people closer, not to replace them.
Ami — smart enough to understand, human enough to care.
You drive. maib

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